Branded Keywords: Why They Matter and How to Track Them

Branded Keywords: Why They Matter and How to Track Them

Search Engine Optimization is not going anywhere soon, but the use of branded keywords can be positive for the future of your business. Branded keywords are not a part of your SEO marketing because your brand will show up in a prime spot whenever your name is searched for. However, the...

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Do Instagram Pods Work?

Do Instagram Pods Work?

Marketing hacks that claim to work in a snap are usually misleading. Boosting your Instagram engagement is a science that doesn’t usually involve getting millions of followers easily. Everyone seems to be talking about these Instagram pods that work like magic. We’ll dive...

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Online Shopping And The Importance Of Caring As A Brand

Online Shopping And The Importance Of Caring As A Brand

Social media has created a platform for many things. Not only has it connected people through art, music, and fashion, but also through business. The act of selling items directly through social media is known as social commerce, and many people across the world have immensely adopted...

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19 Social Media KPIs that Really Matter and How to Measure Them

19 Social Media KPIs that Really Matter and How to Measure Them

What is a KPI? A KPI is a Key Performance Indicator. Social media KPIs are used to gauge the impact of a brand’s social media presence. The following information is on how to measure social media KPIs using tools or equations.   Our list of the 19 social media KPIs that...

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Guide to Performance-Based Influencer Marketing

Guide to Performance-Based Influencer Marketing

Gone are the days when marketing only meant fighting over space for promotions on television and radio or displaying advertisements on hoardings. The high cost of traditional advertising has seen a significant need for businesses to find new ways to attract more traffic. The marketing...

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How to Prepare for the New Black Friday Marketing

How to Prepare for the New Black Friday Marketing

Shopping on Black Friday used to be a harrowing experience. Individuals brave enough to enter the chaos could find themselves with a great deal and a black eye. Some laughed these infamous stories off as a rite of passage, while others decided that a marked down TV just wasn’t...

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The Best Apps For Instagram Stories Ranking

The Best Apps For Instagram Stories Ranking

Creating Instagram stories can be tedious and time-consuming if you don’t have experience. It requires dedication, creativity, and energy. But with the right application, you can reduce the amount of time and hustle significantly. Start by finding the best apps for Instagram stories....

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Top 10 Sentiment Analysis Tools for Your Brand’s Social Media Success

Top 10 Sentiment Analysis Tools for Your Brand’s Social Media Success

Social media analytics tools play a key role in monitoring your brand’s success as they show you the strategies that are performing well and those that aren’t. The tools also help you track consumer sentiment and use the collected data to build a more effective marketing strategy. This...

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Top 5 Best Instagram Growth Services

Top 5 Best Instagram Growth Services

As a business owner, you may have launched different social media pages, including Instagram. To enhance your brand’s growth, you are supposed to ensure your Instagram page has many followers. You may now ask yourself, what is the best Instagram growth service?   The best...

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Instagram Launches DMs on PC

Instagram Launches DMs on PC

If you’re an enthusiastic Instagram user, this is an exciting post for you. Instagram has launched what most users have been waiting for- DMs on PC. Best of all, this feature has come to improve Instagram’s daily experience due to its ability to facilitate users of all desktop...

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