THE AGENCY CASE STUDY
Chocome is a hungarian luxury chocolate company. His founder developed the product from the selection of the ingredients, to create his very own dark chocolate recipe and satisfy the market’s highest standards. Every product is done by hand, from the elaboration to the packing.
The creator wanted to expand into the Spanish Market
The company introduces a luxury line of products in El Corte Inglés Gourmet section, and needs brand awareness and call to action (sales).
We designed a Strategy following the Brand’s values, re adapted to the local customers’ characteristics, and aimed to convert in the selling points.
To align with local and International key dates, we crafted specific campaigns, for instance Women’s Day.
The Social Media Marketing Plan and the contents are designed to help create the quality and luxury image that the Company wants to project.